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How to Set Up Meta Business Suite for Use with Cloud Campaign

Updated

Meta Business Suite (formerly Facebook Business Suite) is a free tool that allows you to manage your Facebook and Instagram accounts in one centralized platform. To integrate with Cloud Campaign effectively, you’ll need to configure a few essential settings.

This guide walks you through how to set up your Meta Business Suite, connect Instagram, and confirm settings required for proper API access.

 

Step 1: Connect Your Instagram Account to Facebook via Meta Business Suite

  1. Log into your Meta Business Suite account.

  2. From the left-hand sidebar, click on “Settings.”

  3. Under Business Assets, click on the “Instagram Accounts” tab.

  4. Click “Add Instagram Account.”

  5. Log in to your Instagram account.

    • If already logged in, confirm it’s the correct account or select “Switch Accounts” to log into a different one.

  6. Click “Confirm” to finish connecting the Instagram account.

Once successful, your Facebook and Instagram profile pictures will appear side-by-side on the Meta Business Suite homepage.

 

Step 2: Set Up Meta Business Suite Settings for Cloud Campaign Integration

To allow Cloud Campaign to access your Facebook and Instagram data through the Meta API, you must ensure your page settings are correctly configured.

  1. From the Meta Business Suite homepage, click on “All Tools” in the left-hand menu.

  2. Under the tools list, click on “Page Settings.”

  3. In the Page Settings screen, ensure all required permissions are enabled.
    These should mirror Cloud Campaign’s required access to:

    • Post content

    • Access page insights

    • Manage page messages and comments

    • Connect Instagram messaging and analytics

If any permissions are missing or toggled off, Cloud Campaign may not be able to sync data properly.

 

Why Is This Setup Important?

Cloud Campaign relies on Meta’s API access to:

  • Schedule and publish posts to Facebook and Instagram

  • Pull in analytics and performance metrics

  • Enable inbox functionality for comments and messages

  • Maintain reliable posting permissions

Setting things up through Meta Business Suite ensures your integrations are secure, authorized, and functional.

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