If your Google Business Profile (GBP) posts are failing to publish through Cloud Campaign, this guide will walk you through step-by-step troubleshooting solutions to resolve location or content-related issues.
Tip: After each step, try reposting the failed content to see if the issue is resolved.
Relink Your Google Business Profile Account
Often, a fresh connection solves most GBP post failure issues.
How to Relink:
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Go to your Brand Settings by clicking the gear icon (top-left corner)
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Click Linked Accounts
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Select "Add New", then choose Google Business Profile
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Reconnect the account associated with the posting error as if it were new
This "hard refresh" ensures Cloud Campaign re-syncs all location and permission data from Google.
Verify Access Permissions and Check for Duplicate Locations
Check Your Access Level:
Use Google Business Manager to:
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Ensure you have sufficient permissions (e.g. Manager or Owner) for the location you're posting to
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Verify if your location is published and verified
Look for Duplicate GBP Listings:
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Having multiple Google Business Profiles for the same physical location can prevent successful post delivery
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Navigate to business.google.com/locations to identify and remove any duplicates
Check for Violations of Google’s Content Policies
If your post complies with technical specs but still fails, it may be flagged for content violations.
Common Violations Include:
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Inappropriate or misleading content
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Phone numbers or URLs in the wrong format
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Overuse of promotional language or excessive repetition
Review the latest Google Business Profile content policies to ensure your post complies with their guidelines.
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